Power Producer
The F&G Power Producer event hosts the top sellers of F&G products; this event highlights the hard work of those select individuals. This year’s event (postponed due to COVID-19) was to be held at the Four Seasons Resort Costa Rica at Peninsula Papagayo and was the second consecutive time at this destination.
The event is typically an opportunity for F&G to reward their top producers, network, and inform these attendees of what updates or new products F&G is going to debut.
The final collection of cohesive materials included printed booklets, activity cards, letterhead, branded mailing items, and a calendar.
Because of the pandemic postponement, we brainstormed with the client what we could send to the attendees as an interim gift—something to keep the excitement alive for next year.
Client: F&G Life
Creative direction: Greg Stewart
Design and Art direction: Sarah Rocco