Love & Money
TD Bank’s sixth installment of its annual Love and Money campaign utilizes data from a survey among couples who are married, in a committed relationship, or divorced to explore the financial details of their lives. The video and subsequent infographic Translate the results of the Love & Money survey into a compelling overview story that drives engagement on TD’s Digital News Center.
View the animated infographic here
Client: TD Bank
Creative direction: Greg Stewart
Copy: Devon Dams-O'Connor
Art direction & storyboard: Sarah Rocco
Animation: Imaginary Content